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FMCG CATEGORY PERFORMANCE

Stay ahead with our in-depth market analysis dashboard.

Empower every member of your team to effortlessly access vital market metrics without the need for manual reports and slide creation.

Trusted by leading and emerging FMCG Brands worldwide.
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Key Features

Enhanced category data for intelligent decisions.

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Ensure access to the most current data.

With Sontai, you can rest assured that all users are accessing the latest data as soon as it's available. Our platform automatically updates reports and metrics as soon as you upload new data, ensuring that your team is always working with the most current information.

 

This immediate access to the freshest data helps you make timely, informed decisions that drive business success.

Comprehensive Metrics at Your Fingertips.

With over 40+ metrics available, our Category Market Performance dashboard provides an extensive range of data points, including critical rate of sale and distribution metrics.

 

Easily access and interpret these metrics through our user-friendly, interactive dashboards. This comprehensive visibility ensures you have all the information you need to make informed, strategic decisions for your business.

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High Level Analysis to Deep Dive Exploration.

Featuring multiple report pages organised into logical, easy-to-navigate formats, Sontai Category Reports offer insights for every data level.

 

Senior managers can quickly access top-line performance metrics, while account managers and marketers can dive deeper to uncover the drivers behind performance—helping to transform and grow your business.

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"Sontai developed a number of business critical reporting solutions and some best in class data visualisations."

Martin Delaney

Trade & Category Development Manager

How it works

Boost Your Business in 3 Simple Steps

​Connecting to Sontai is quick and effortless. In just three simple steps, you can turn your raw sales data into actionable insights.

 

Whether you're setting up for the first time or managing multiple platforms, Sontai makes it easy to get started, so you can focus on what matters most—driving smarter business decisions.

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Choose Your Dashboards & Integrate

Pick your templates, connect your data, and start seeing insights - no delays.

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Customisation by Experts

Our team fine-tunes your KPIs for maximum impact.

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Ongoing Support

We evolve with your business, ensuring continuous optimisation.

Secure Access

Controlled Access for Everyone in Your Business

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At Sontai, security is a top priority. We’ve built our platform with multiple layers of protection to ensure your data stays safe and accessible only to those who need it.

 

With secure multi-factor authentication (MFA), we provide an extra layer of protection, safeguarding your accounts and data from unauthorised access. Combined with precise control over report access, you can rest assured that sensitive information is restricted to only the right users.

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Granular Access Control

Define who can view each report, ensuring sensitive information is seen only by authorised users.

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No Limits on User Access

Add as many users as needed without worrying about offline content or sharing restrictions.

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Access Anytime, Anywhere

Enjoy the flexibility of cloud-based access, allowing you to view and manage reports from any location.

System Integrations

Effortlessly connect to over 50+ Data Sources.

Easily integrate data from the systems you rely on, including popular tools like Xero, Shopify, Amazon, HubSpot and more. 

50+ Common Data Sources

Automatically Updated

Maintenance Free

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"Sontai gives us an amazing overview of our business and key KPIs.  So much easier than logging into dozens of different systems!"

Rob Eades

Founder / CEO

Frequently Asked Questions

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